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Brand Strategy

Consultant:

Job Reference No:

AS10005

Date Posted:

12/4/24

Industry:

Consumer Goods

Location:

Mumbai, India

Description

The role requires a strategic and dynamic leader to oversee brand building efforts, encompassing customer experience enhancement, market share growth, and office expansion initiatives. This individual should possess strong business acumen, capable of managing vision and execution across diverse portfolios and geographical dimensions. They will be responsible for passionately advocating the brand, ensuring its essence permeates all internal and external consumer interactions. If you're enthusiastic about taking ownership, driving brand and business evolution, and collaborating with top alliances and peers to generate significant value for the organization, we encourage you to get in touch with us.


Responsibilities

Operating Module: Develop and execute a long-term brand plan aligned with business objectives, collaborating with various teams, and driving innovation in distribution models and digital strategies.

Benchmarking with the World’s Most-Loved Brands: Curate exceptional customer experiences, innovate constantly, and create comprehensive design solutions for seamless customer interactions.

Sample Inspirations: Implement inspiring initiatives such as land ownership drives and narrative crafting to enhance brand visibility and engagement.

Team: Manage and inspire the brand team to build a powerful and beloved brand within a tight timeframe, aligning with long-term career growth.

World-Class Alliances: Forge strategic alliances with renowned brands and influencers, drive retail distribution, pursue new business opportunities, and integrate technology to enhance client experiences and maintain brand dominance.


Requirements

A seasoned leader with 11-15 years of experience in brand building and strategy roles within top MNCs and advertising agencies, adept at independently managing large-scale operations.

Demonstrated success in delivering outstanding brand turnarounds and creations, showcasing excellence in marketing, strategy, communication, technology, and team development.

Proven track record of working across diverse portfolios, particularly within the luxury brand sector, highlighting versatility and adaptability.

Customer-centric mindset coupled with a steadfast dedication to delivering exceptional brand experiences, prioritizing growth, and long-term success.

Strong commitment to fostering growth journeys, driving innovation, and maintaining high standards of excellence in brand development and management.


Work Environment: 6 days working, with alternate Saturdays off.

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